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摘 要:近半个世纪以来,跨国公司的高速发展对世界政治、经济和贸易的发展产生了深远影响。在跨国公司中,文化背景多样化、员工构成多元化和语言多样化给企业管理带了一定的障碍。在这样复杂多变的多元文化管理环境下,如何加强组织沟通,来促进公司绩效,已成为制约跨国公司发展的关键问题。因此,对于跨国公司多元文化管理与组织沟通关系的研究,有重要的现实意义。 本文在梳理有关跨国公司跨文化管理文献的基础上,结合跨国商务沟通实际,对当前跨国公司的多元文化现象和特征现状进行分析,总结出跨国公司管理中存在的基于多元文化的问题,并结合部分代表性跨国公司在绩效管理方面的举措,对于跨文化管理中的几个问题的处理做出了基于组织沟通的分析。同时,阐述了组织沟通在绩效管理中的作用与应用,对跨国公司多元文化差异产生的问题进行对策研究。 本文试图为跨国公司多元文化管理以及组织沟通提供一些机制和理论上的支持,为在现实中有效解决跨文化管理问题,提升组织绩效,提供一些流程和方法上的借鉴。 关键词:跨国公司;多元文化;跨文化管理;组织沟通;绩效
ABSTRACT:Multinational corporations nearly half a century have made great progress on the global political, economic and trade development , which plays a far-reaching impact. In multinational companies, employees pluralism, social and cultural background and linguistic diversity, has brought to the enterprise's management some obstacles. In such multicultural environment, how to strengthen the organization and management of communication to promote the company's performance has become a bottleneck restricting the development of multinational companies. Thus, for multinational multicultural communication between management and organization studies, has important practical significance. In this paper, combing the literature on multinational cross-cultural management, based on the current phenomenon of multinational and multicultural characteristics of status statement, summed based multinationals in the management of multicultural issues, combined with some representation of multinational in performance management initiatives for cross-cultural management made a deal with several problems based on the analysis of organizational communication. Meanwhile, elaborated organizational communication's role in performance management and application of multi-cultural differences on multinational issues countermeasures. This paper attempts to study multicultural management, organizational communication mechanisms and provide some theoretical support for the in reality an effective solution to provide cross-cultural management issues on a number of processes and methods for reference. Keywords: Multinational corporations; Multiculturalism; Cross-cultural management; Organizational communication; Performance |