摘要:作为一档电视娱乐节目，2005年《超级女声》达到了举国瞩目的程度，这是中国电视娱乐节目史上前所未有的事件。这一媒介事件所产生的影响范围涉及到整个中国社会的各个层面，从而形成了一种独特的《超级女声》文化传播现象，引起了业界、学界以及民众的广泛关注。但是，和其商业性相比，其本质特征——娱乐（游戏）性却被人们有意无意地忽略或遗忘掉。本文从游戏与娱乐这一视角来审视事件本身及当前的娱乐文化；以为当前的娱乐文化是以主体迷失为代价、以背离真正游戏精神的方式来运行，其离人们所试图追寻的“诗意还乡”之路还相当遥远。在现实语境中，游戏与娱乐是衡量诗性生活的标尺之一，对此进行思考无疑具有一定的意义。

关键词：超级女声  娱乐与游戏  自我与他者  诗意还乡

Abstract:  As a television entertainment show, it becomes a great event indeed when the “Super Girl Voice” has obtained nationwide attention. This event sets up a milestone in the history of entertainment programmer on China’s television. All through the whole communication process, the show affects the whole society so deeply in all the fields that it leads to a heated discussion and great focus among the nationwide media, educational circles and the masses. But compared with its business characteristic, its essential characteristic –Game and Entertainment has been neglected and forgotten intentionally or unconsciously by people. So, this article will draw up the angle of view from entertainment and game to examine the event itself and the current entertainment culture.  Discover that, the current entertainment culture is taking lose oneself as a price and moving on a way with deviating from the really game spirit.  The author soberly realize that and effort to looking for the road to ‘poetic retuning’. Try to determine the measuring standard of human’s happiness, looking for the ‘new sensitive faculty of the human entertainment. And then constructs a mankind’s poetic life base on this foundation.

Key word:  Super Girl Voice   game and entertainment   ego and others    returning home poetically

　　　理论上认为，这是一个张扬个性的时代，所以玩也要玩得有个性，要玩得有技术有价值；而且对个性的表达也毫无障碍。《超级女声》以不分年龄、不分唱法、不问地域的海选方式，吸引了众多的女性的关注。在节目中，站在舞台上，选手可以穿适合自己的衣服，唱自己最拿手的歌，跳自己最擅长的舞，摆自己喜欢的造型，评委可以自由自在地评，观众可以自由自在地选择自己喜欢的偶像。总之，在“想唱就唱”的理念下，没有什么可以阻止她们展示真实的有魅力的自我。