需要金币:1000 个金币 | 资料包括:完整论文 | ||
转换比率:金额 X 10=金币数量, 例100元=1000金币 | 论文字数:4181 | ||
折扣与优惠:团购最低可5折优惠 - 了解详情 | 论文格式:Word格式(*.doc) |
Abstract: With the assistance of Literature Review and analytical method, this article mainly analyzes the specific translation problems in the course of trademark translation with the case study in different cultural backgrounds for reference. The appropriate strategies are proposed to explore the different methods to translate trademarks under different cultural contexts
Key words: Literature Review; analytics; trademark translation
CONTENTS Abstract 摘要 1. Introduction1 2. Literature Review.2 3. Influence on the difference between Chinese and Western cultures in trademark translation.3 3.1 Cultural conflicts in trademark translation 3.2 Trademark translation examples based on cultural differences 4. Strategies to reduce cultural conflicts in trademark translation.4 4.1 Fundamental principles of trademark translation 4.1.1 Loyalty 4.1.2 Simplicity and innovation 4.2.2 Free translation 4.2.3 Combination of transliteration and free translation 5.Conclusion7 Bibliography9 Acknowledgements10 |