简论商务谈判中的语言技巧_英语论文.doc

资料分类:英语论文 上传会员:王导 更新时间:2017-09-26
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Abstract

 

Business negotiation is an activity which is carried out by the two trade sides to conclude the business or settle certain disputes. Whether the language used is a success or failure plays an important role in the process of negotiations. The skillful language is realized between two parties by contacting, communicating and cooperating through restating opinions, asking question, responses and persuasions etc. Putting forward a creative solving scheme not only reflects the art of skillful language, but also meets the demands for mutual benefit and relieves the dull atmosphere in negotiation. It will create a comfortable atmosphere for the two parties and is good for the success of negotiation. So using language skillfully can greatly enhance the success in negotiation and get double effect.

 

Key words: business negotiation; language; features; skills

Theory

 

Contents

Abstract

摘要

1 Introduction-1

2 Linguistic Features of Business Negotiation-1

2.1 Objectivity of Business Language Negotiation-1

2.2 Pertinence of Business Language Negotiation-2

2.3 Logicality of Business Negotiation Language-2

2.4 Normativeness of Business Negotiation Language-2

3 Language Skills of Business Negotiation-3

3.1 Statement Skills of Business Negotiation-3

3.1.1 Skills of Leading to the Topic-3

3.1.2 The Skills of Illustrations-4

3.2 Questioning Skills of Business Negotiation-5

3.2.1 Using Indirect Ways of Questioning-5

3.2.2 Using Selective Ways of Questioning-5

3.2.3 Being Considerate-5

3.2.4 Beginning with Relaxing Questions-6

3.2.5 Complimentary Expressions-6

3.2.6 Time for Questioning-7

3.3 Answering Skills in Business Negotiation-8

3.3.1 Using Vague and Euphemistic Language-8

3.3.2 Using Humorous and Implicit Language-9

3.4 Persuasiveness of Business Negotiation-9

4 Conclusion-10

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上传会员 王导 对本文的描述:Business trade is the prominent part of human experience. In ages, the role of business activities is vital. With the emergence of China as a big power, more and more people pay attention to the business trade of China in the world, and the ......
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