国际商务谈判中委婉语的语用功能分析_英语论文.doc

资料分类:英语论文 上传会员:白鲸 更新时间:2017-11-10
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Abstract: Euphemism plays an important role in international business negotiations. It makes contribution to trust and understandings between two negotiation parties and sometimes it determines whether the negotiation will succeed. This paper uses qualitative research methods in accordance with three important theories, which are Cooperative Principles, Politeness Principles, and Face Theory to discuss the effect of English euphemism in international business negotiations.

Key words: euphemism; international business negotiation; Cooperative Principles; Politeness Principles; face theory

 

CONTENTS

Abstract

摘要

1. Introduction-1

2. English Euphemism-2

2.1 Definition of Euphemism

2.2 Formation of Euphemism

3. An Analysis of Pragmatic Function of Euphemism in International Business Negotiations-3

3.1 Brief Introduction to Pragmatics

3.2 Pragmatic Theories Related to Euphemism in International Business Negotiations

3.2.1 Cooperative Principle and Euphemism

3.2.2 Politeness Principle and Euphemism

3.2.3 Face Theory and Euphemism

3.3 Pragmatic Functions of Euphemism in International Business Negotiations-7

3.3.1 Evasive Function

3.3.2 Indirect Function

3.3.3 Cosmetic Function

3.3.4 Self-protective Function

4. Conclusion-10

 

Bibliography-12

Acknowledgements-13

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上传会员 白鲸 对本文的描述:委婉语在国际商务谈判中扮演着非常重要的角色,它有助于谈判双方的相互信任和相互理解,有时甚至决定商务谈判能否成功。本文将采用定性研究的方法,根据语用学中三大重要的理......
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