This article studies English humor from the perspective of pragmatics. It consists three parts: the first part is to review the research of the history and status of English humor, the relationship between English humor and cooperative princ...

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He advocates that Chinese reporters should learn to use direct quotations in their reporting. However, theirs researches are still not comprehensive. Therefore, in this essay, we will mainly study the pragmatic functions of quotation in Engl...

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All in all, commercial advertisements not only have commercial value, but also have a certain pragmatic research value. In this paper, a brief introduction is given to its major features in order to know advertising English more deeply. At t...

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Traditional values are the core of culture. If we do not understand the values of a nation, it is impossible for us to understand their behavior. The advertising producers take advantage of this and make a big fuss around the way people thin...

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Euphemism is a universal phenomenon of language use. It is not only a social linguistic phenomenon, but also a cultural phenomenon. In the development of the society and human civilization, euphemism always goes with the human verbal communi...

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Willa Cather is a distinguished writer with ecological consciousness, and the relationship between human and nature is a core issue in her works. Thus her novels have significant meaning for the research of ecological literature and the prom...

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We could be aware from the careful examination that vague language is much more pervasive than expected in our daily communication. It is actually an inseparable part of human language and whether one can use vague language appropriately cou...

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Transliteration, Literal Translation, Free Translation, Substitution, Noting, and Substitution…Whatever the method is, loyalty to the original speaker is always kept in mind. Yu and Wei described three levels of equivalences of E-C transla...

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Language transfer can be divided into positive transfer and negative transfer. Positive transfer occurs where there was concordance between the first language and the second language. In such a situation, acquisition would take place with li...

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Throughout his short yet prolific literature life, Poe had written nearly seventy tales, many of which were more or less indebted to some influence of Gothic fiction. But Poe was such a genius that he not only inherited from the realm of Got...

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His view of the world is with distinct feature of the times and Robinson Crusoe has devoted all his long-story novels to all his social and political ideals, and the view of the world with distinct feature of the times....

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Translation of Chinese dish names is a new field of translation studies and is an urgent and difficult task of translation. In the 1990s, articles of Chinese dish names translation were only seven. In view of the chaotic situation of dish na...

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The gender and age differences in language refer to the differences made by the men and women in the use of the same language or dialect. This difference is an objective fact exists in human society; one of the common forms of social variati...

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There are many factors that contribute to the untranslatability of ads and the paper will show us some of these factors. The paper also illustrates some effective strategies to solve this untranslatability. The paper tries to get it across t...

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After more than two decades of research, individual difference research has made much progress in the sense that research methods have improved a great deal. Quantitative methods for the individual research came of age in the mid 1980s, and ...

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Many linguists have studied the deep meaning of color word green in Chinese and English. They found differences of color word green in the two languages and used to do researches on color word green from perspectives of culture connotation a...

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Language itself reflects history and culture. Culture communication with other countries brings new concepts and objects into a language. These new elements get mixed up with the old elements in language. Modern Chinese language has enriched...

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Public signs in tourist attractions refer to the language of tourism scenic spot, which is used to prompt the tourist text, such as road signs, advertising signs, scenic spots etc. They are important means and channels of communicating with ...

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Alice Walker is a brilliant Afro-American writer who is the first black woman writer to win the Pulitzer Prize and her masterpiece The Color Purple also helped her win the American Booker Award. Beginning her literary career in 1968 at the a...

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Part one is literature overview, which introduces some definitions of related concepts: value and intercultural business communication. Value, as a main carrier of the culture, is classified into 2 categories: cultural value and social value...

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Hemingway was a famous novelist who had an unique artistic style. The sentences that he used in his novels were brief, succinct and efficient. He strove to be concise in writing in order to make readers feel as if they were participant. He o...

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In today’s film, screen translation falls into two kinds, dubbing and subtitle translation. Dubbing means replacing the original speech in a film with words in another language, and subtitle translation means supplementing the original voi...

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The second chapter of this thesis is to have a close look at English puns. And in the third, five strategies including preservation, creation, compensation, explication and omission, adopted in accordance with the principle of Relevance Theo...

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However, there are many problems with students’ use of learning strategies. For example, many students have no idea about some commonly used learning strategies and some students even don’t attach importance to them at all. Thus, the pap...

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However, in the teaching of English in China, the teaching of pronunciation has not gained enough attention. Many students use pinyin to label the pronunciation of words. This causes many vocal problems in the teaching of English pronunciati...

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Conceptual metaphor (CM) comes into shape when metaphor is deemed as a systematic way of thinking, behaving and expressing and works on the mapping from source domain towards target domain on the empirical basis. From this way, we can acquir...

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Tender Is the Night includes three books, Book Ⅰ, Book Ⅱand Book Ⅲ. Fitzgerald does not write in chronological sequence, but narrates interspersed with flashbacks. The story is set in continental Europe and the time span is from about...

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Some body languages have the same meaning in different countries, but some of them mean different in different countries, so we should know the exactly meaning of body language, then we will make better communication and feel much more pleas...

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People should know that although some nonverbal behaviors maybe the same in different cultures, nonverbal signals are influenced by culture. Cultural differences in nonverbal communication sometimes may lead to misunderstandings. Thus, a bet...

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The unemployment rate of the major developed economies is very high and the real estate market continues to weaken. In addition, the consumption and investment demand remain tired and weak. Represented by technology innovation, the new growt...

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