摘要：新闻标题在生活中十分常见，一个好的新闻标题往往会有以下特征：吸引读者的注意力，充分概括新闻内容，加快人们对新闻内容的理解。要做到这三点，运用隐喻是一个非常好的办法。本文从概念隐喻、语言认知的角度，阐述了新闻标题中的隐喻，新闻标题中隐喻的特点，新闻标题中隐喻的语用功能

关键词：新闻标题；概念隐喻；语言认知；语用功能

Contents

Acknowledgements

摘要

Abstract

1.Introduction-1

2.The Classification of Metaphors-2

2.1 Orientational Metaphor-3

2.2 Ontological Metaphor-5

2.3 Structural Metaphor-6

3. The Characteristics of Metaphor in News Headlines-8

3.1 Diversity of Metaphorical Types-9

3.2 Succinct Structure-10

3.3 Have a Strong Sense of the Times-12

4. The Pragmatic Function of Metaphor in News Headlines-13

4.1 On the Functions that Make the Headlines Attractive-14

4.2 On the Function that Make Complex Information Simple and Clear-15

4.3 Accelerate the Understanding of News Headlines and Effectively Convey Information-16

5.Conclusion-17

References-19