Modern technology has driven the world into a new commercial kingdom that requires more effective and efficient communication. It is the primary means for most enterprises and institutions to write business letters in external communication....

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由于语言和文化上的差异英文报刊标题中大量使用的修辞手法和文化含义给我们的理解和翻译带来了一些困难。通过了解英文标题的语言特点和翻译策略，用目的论来指导英文报刊的翻...

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When it comes to trademark translation, we must first of all emphasize the quality of its translated version because trademark translation itself is by no means an easy task. On one hand, it has to meet the features and requirements of a tr...

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Nowadays, English business letters play a more and more important role in business activities, especially in export and import trade. A good business letter can improve the success of trade, on the contrary, if we can’t use the correct bus...

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Since the reforming and opening up in 1978, China has interacted with the foreign countries very frequently, and has built close business relationships with most of them. As we are indulging ourselves in the exotic commercial relationship w...

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Considering that the pun has been applied broadly in advertisements, pun itself must have its special charms. Not only pun is capable of yielding the most successfully contextual effects, possessing the specific functions ,but also can achie...

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More and more automobile trademarks have sprung up because of the flourish of automobile industry of foreign trade. So, to keep the trade go smoothly, it is necessary for us English learners to translate automobile trademarks into the target...

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Generally speaking, this paper can be mainly divided into six parts. The first part is the Introduction. In the second part, a literature review is given. The third part is translation theory. The forth part is about what is translation from...

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How to confront with this world which is full of fierce competition? It is an unavoidable question to answer. The easiest answer is to be active in business trade. There are a number of factors affect this activity such as economic environme...

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Business trade is the prominent part of human experience. In ages, the role of business activities is vital. With the emergence of China as a big power, more and more people pay attention to the business trade of China in the world, and the ...

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As the process of economic globalization speeds up, there is an increasing number of enterprises taking part in international competitions. So Business English has become an indispensable tool of communication in the world economic activitie...

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While applying the theory to business negotiation, we should have a knowledge of different factors which affect conversational implicatures. Considering the negotiators from different countries or regions, learning about cultural differences...

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With the rapid development of China’s economy and culture and frequent exchanges with foreign countries in the past few decades, the influx of information into China has been growing. As a result, a large quantity of English lettered words...

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本文分析广告的特点并探索广告翻译的策略。广告的特点不同于广告的整体设计。首先，广告定位不同是由于文化和理念的差别。其次，广告的收费化展示了广告的商业化。最后，广告...

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With the rapid development of society and economy, the pace of globalization has been increasingly accelerating. As a result, the business communication around the world has been more and more frequent. Business letters gradually become an i...

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During the past several decades, the globalization and commercialization have made our world smaller and got people closer. The Chinese market has been flooded with a wide variety of foreign commodities from all over the world and vise verse...

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With the development of the global science and technology, the trade contact between China and other countries is widening day by day. Trademarks play an important role in the market. A well-translated trademark will make great contributions...

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本文将研究怎样使用时间介词to才能使商务文本中的相关描述清楚、无歧义，避免产生纠纷。随着英语商务文本在国际商务交往中显得越来越重要，商务文本也逐渐成为商品走向世界，开...

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Though many scholars have studied the translation of cosmetics for several years, a review of translation theories has indicated that the theories, which can be applied to the translation of cosmetic specification, are still limited. However...

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Among the abundant cultural heritages, essay enjoys a famous reputation and plays an important role. Therefore, it is necessary to spread excellent Chinese essays to the international community, which lies in the hands of translators....

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整体而言，学生对英语语法学习策略的使用处于无意识状态，导致语法学习效率低下。学生应该树立正确的语法学习的态度、了解语法学习策略，并针对学习目标，有效应用各种语法学...

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Toni Morrison, an outstanding American black woman novelist, editor, and professor, was born in Lorain, Ohio. She comes from a working-class family. Although living in an ordinary family, she still seized every opportunity to read when she w...

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Thomas Hardy is a productive British author. In all his life, he wrote more than 20 long novels, and all Hardy’s novels can be classified into three categories: novels of characteristics and environment, novels of romance and fantasy, and ...

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Nowadays, economic globalization and cultural diversity play an important role in the world, so cultural exchange promotes the development of politics, economy, culture, science and technology among various nations. Along with the rise of st...

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With the further deepening of economic globalization, the exchanges at home and abroad become more and more frequent. As a widely used language, English is becoming more and more important. To the minority students, it’s also very urgent t...

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Nowadays, technician college is becoming an indispensable part of educational system in China. With more and more international cooperation and communication, the technician college students should not only have solid professional knowledge,...

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《飘》是马格丽特.米歇尔一生唯一的一部小说，但只此一部小说就足以让她成为世界最伟大的女性作家之一。融合了爱情、战争和女性主义，《飘》成功且无可替代。本篇论文主要研究...

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寒暄语作为一种应酬辅助性语言已遍及生活的方方面面，它用来维持人们之间的和谐关系，并不涉及任何实质性的内容。本人通过在知网及其他网站查找资料得出国内外研究学者对寒暄...

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本文从礼貌原则入手，结合商务函电的写作特点，采用理论与实践相结合的方法，列举商务函电具体案例，从词汇，句式以及时态语态语气层面分析礼貌原则是如何运用在商务函电中，...

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本篇论文展现了嘉莉在经济和感情上的独立和依附，表现出现代女性独立意识的艰难觉醒。嘉莉不能如她希望的那样获得完全的独立，也不会变成一个完全独立的新女性。在工业化的社...

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