The world is experiencing the process of opening up to the outside, and between China and other countries, the exchanges of culture are becoming more frequent and common, and the importance of communication in poem is especially obvious. Whe...

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Translation is the only bridge which must be passed between the different nations and culture in order to exchange thoughts and contact with each other. It is not only the conversion of language, but also the transmission of culture informat...

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In recent years, news report increasingly uses metaphorical idioms to enhance its influence and persuasion. Metaphorical idioms are loaded with a nation’s historical cultural background, geographical environment and social economic life. T...

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As we know, the relationship between literary works and its translation version is inseparably. Translation plays a significant role in cross-culture communication which conveys literary treasures from one culture to another. Meanwhile, acco...

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With the rapid development of global economic integration, international trades have become increasingly frequent all over the world. Accordingly, serving as a tool of business information transfer, Business English Correspondence plays a pr...

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The film industry has undergone twists and turns since the first film Mount Dingjun was introduced to China. Chinese films integrate traditional elements with western technologies to better meet the needs of audience both at home and abroad...

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The information revolution has swept across the world and China is playing an important role in the international area. It’s important for us to know what’s happening around the world through all kinds of news. As a result, people need t...

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Chinese literature enjoys a great popularity in the western world, especially the classical works such as Chinese novels, poetry and dramas. Among them, Chinese poetry has exerted a growing influence and foreigners than ever before are getti...

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This thesis tries to make a comparative study of two renditions of Sister Carrie, Theodore Dreiser's representative work, from the functional equivalence perspective. It is descriptive and contrastive without pointing out which of the two ve...

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However, present researches and theories of the trademark translation are not satisfactory, especially in translating trademark from Chinese to English. For one, translators preferred to worship the traditional translation theories when th...

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In the eastern and western literatures, color words are used in quantity, whose function is an expression of emotion’s, a creation of ambiance or just a description of features in the majority situation. However, because of discrepancies i...

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With the rapid development of global economy, science and technology, and with the reform and opening up policy in China, numerous foreign films and TV series have been pouring into China’s film market and have gained great popularity amon...

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There is an investigation of one advertisement consulting company in Beijing shows that only ten percent English manuals of commodity in our country are totally appropriate. There are many errors or even misinterpretation in the translation ...

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On the basis of the previous research, the thesis will do a detailed study on the English business correspondence wording. The purpose of the thesis is to provide the feasible translation criteria to English business correspondence and also ...

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Based on the precedent research results, this essay mainly discusses the linguistic features of English FMCG advertisements from lexical, syntactical and stylistic aspects, with the classic and latest FMCG advertisements from home and abroad...

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Nowadays, the further development of economic integration and transnational corporations not only provide great impetus for world commerce, but also bring lots of uncertainty to national economy and trade, which possibly leads to much more n...

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Driven by the rapid development of global economy, the competition in product sales is becoming more intense and fierce. Commercial Advertisement that is used to publicize and promote products plays an important role in it. Especially, Engli...

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Translation of financial news from Chinese into English becomes an important medium for people to understand the economic development status and trend in the west and even the world, which also directly influences the effect of Chinese news ...

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This chapter will provide the theoretical framework of the study by presenting previous relevant studies in advertisements translation and metaphor theory both at home and abroad and then give an introduction to previous study of metaphor....

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Public service advertisement (PSA), a kind of non-commercial advertising, to form the excellent public order and the superb public morality, aims at serving the public for their short-term and long-term interests. Public service ads, which a...

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C-E interpretation is commonly used in many international meetings. There are two major forms of C-E interpretation including interpreting with script and interpreting for impromptu speech. It is often the case that a speech with script is w...

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The earth has become a global village. Just as Susan Bassnett put it,“ this is the age of mass communications, of multi-media experiences and a world where audience demand to share the latest text, be in film, song or book simultaneously a...

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With the development of economic globalization, more and more enterprises are committed to expanding overseas markets and setting up international brands. A successful advertisement translation can help enterprises promote product sales, and...

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Business negotiation is a common phenomenon in international business activities. International negotiation is the process in which two or more parties from kinds of cultural backgrounds negotiate at the table based on common interests. Ther...

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It is a special kind of text for cosmetic instructions, and includes three functions: informative function, aesthetic function and vocative function. Therefore, cosmetic instruction should also realize the three functions. However, the prese...

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Both English and Chinese have a long history, and there are a large number of idioms in the two languages. Idiom is an indispensable part, as well as the core and essence, of a language. Besides, it is one of the most important linguistic is...

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To write business English correspondence well, we not only need to have good English skills, but also need to pay attention to the role which the cooperative principle plays in business English correspondence. The purpose of business English...

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As we all know, after more than half a century of development, the economic construction of China has made remarkable achievements, and China’s comprehensive national strength has improved rapidly. With the enhancement of China’s interna...

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The main function of trademark is to provide an easy for customers to distinguish and remember the products. Second, trademark helps company to advertise its product and stimulates the desire of buy. Third, trademark give the company legal p...

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This paper consists of 5 parts. Part 1 is an introduction. Part 2 is literature review about functional equivalence and translation of tourist introductions. Part 3 introduces differences between Chinese and English tourist introductions. Pa...

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